Welcome to Elasticity’s proving grounds. We call it our “Elastic Lab,” and it’s hidden deep underground beneath the world’s largest mustache – St. Louis’ Gateway Arch – past the guinea pig circus’, Troll colonies and hair implantation farms of Middle Earth. It is here where, instead of rolling out our “shiny new toys” and testing theories on our clients’ dime, we pilot our thoughts, ideas, strategies, flavors of bacon, robots, and dance maneuvers to ensure we continually understand, improve upon and test the newest social media and digital word-of-mouth strategies as the landscape evolves.

Here’s a few of our experiments: