Home / People / Rachael Powell

Meet Rachael Powell

Senior Director, Social Strategy & Director of Dress Code Enforcement
rachael@goelastic.com / 513-446-3127 / twitter.com/rachaelcpowell

Favorite Things


  • Digital Strategy
  • Social Media Campaign Execution
  • Community Management
  • Blogger Relations
  • Quoting NPR
  • Instragramming Everything

The Fine Print

As Elasticity’s Senior Director, Social Strategy, Rachael Powell helps our clients build lasting relationships in social media that drive real business results. Rachael has experience in developing and executing social media marketing approaches from strategy development to community management to measurement and reporting. Her work for brands like Shaw Floors, Febreze, Head & Shoulders, Kroger, Bush’s Beans and totes>>ISOTONER has earned her industry recognition from PRSA, BrandWeek, WOMMA, The Agency Post and more.

When she’s not reading Mashable or listening to NPR, Rachael authors two blogs: StyleEveryDay.com, the go-to source for women looking for inspiration, tips and advice on how to look great for less; and SamplingStLouis.com, one sentence reviews of restaurants in St. Louis and beyond.

Rachael has a Bachelor of Journalism in Strategic Communication and a Master of Arts in Strategic Communication from the University of Missouri School of Journalism.