Home / People / Zach Kasperski

Meet Zach Kasperski

Director, Performance Marketing
zach@goelastic.com / (314) 277-0229 / twitter.com/ZacharyKaz

Favorite Things


  • Search Engine Optimization
  • Digital Advertising
  • Driving a Car
  • Search Marketing
  • Copywriting
  • Smelling Things

The Fine Print

Zach is a digital marketing strategist with a focus in performance-based marketing, most often as it pertains lead generation, user acquisition and increasing revenue.

He’s been featured in Adweek’s PR Newser, Convince & Convert, Social Media Today and Bulldog Reporter, among others. He’s also written hundreds of articles on the subject of digital marketing as well as provided additional value to authoritative industry blog articles through community discussion.

His brand experience includes H&R Block, Charter Communications, CafePress, Fireball Whisky, Washington Redskins, Porsche, Audi, Gigya, EduK Group, Nautic Global Group, Soft Surroundings, Suddenlink, BASF, Turtle Beach, MERS/Goodwill, Livefyre, Federal Reserve Bank of St. Louis and many more.

Zach has held professional certifications in Google AdWords and Hubspot Inbound Marketing since 2011.

Offline, Zach is an active observer of industry trends, societal/cultural trends, consumer psychology, technology and the media. He enjoys traveling, reading, writing, playing hockey, tasting wine and enjoying the outdoors.