Unless you’ve been living under a rock only Harry Winston could afford or ignoring posts by one of my partners in crime, you’ve seen the statistic touting “85 percent of all brand purchases are made by women.” But did you know that 85 percent translates to something like $7 TRILLION in spending power?
Chicks rule.
Many [...]
Despite overwhelming volumes of statistical data about consumer media consumption habits, many marketing and PR agency drones still cannot quite wrap their heads around the whys and hows of effectively helping their clients reach target audiences in meaningful ways.
And I’m not just talking about where a company’s prospective customers are getting their information. We’re talking [...]
So let me get this right: Facebook has been around since 2004, there are currently 350 million global users spending on average 55 minutes daily, its Farmville application alone has 100 million users — dwarfing the total number of Twitter users — and it’s essentially making every other social media forum somewhat useless.
So we found [...]
Facebook continues to evolve, and amaze. You’ve probably seen the stats: worldwide use has now grown to more than 350 million users. People are on it for an average of 55 minutes daily. In the last week, two of my Just 4 Men using grey-haired pals have joined and their opening salvo was that they [...]