With over ten years experience in digital marketing, Jennifer joined Elasticity in late 2021. Originally from California, she grew up living throughout the Middle East in countries including Saudi Arabia, Oman and Egypt. Jennifer studied politics and received her Masters degree from the London School of Economics. She launched a blog in 2009 and went on to become one of the first influencers in the UK, partnering with brands including American Express, eBay, London Fashion Week and Gap.

When Jennifer moved to St Louis in 2014 she worked as a consultant for small businesses in the region, helping them launch and maintain their social media accounts. She has since worked at Caleres and Rodgers Townsend/DDB where she led social strategy for a range of D2C and B2B brands. Jennifer is passionate about the power of social media to reach audiences in meaningful ways. When she isn’t at her desk thinking about hashtags and changes to the algorithm, you’ll find her sipping lattes at the newest coffee shop in town with her miniature Labradoodle in tow.