A Conversation With Diverse Experts On Multicultural Marketing
Aaron Perlut | Partner

Each quarter I host a conversation revolving around marketing communications at non-profit Venture Cafe event held on the Cortex Innovation Community campus in St. Louis. The conversations cover a broad spectrum of issues ranging from media relations to social media strategy, content marketing, search engine optimization and more.

Earlier this summer I hosted one of my favorites, and perhaps, most interesting: A panel focused on Multicultural Marketing featuring an amazing group of experts including Elasticity’s Alex Duplan, my former colleague Heather Woodard of H&L Partners, Darin Slyman of Vital Voice and Max Magazine and Gilberto Pinela of Cortex.

Enjoy.

Multicultural Marketing Panel

We're excited to be at Venture Café St. Louis discussing #multicultural #marketing.

Posted by Elasticity on Thursday, May 18, 2017

Aaron Perlut

A former senior Omnicom (FleishmanHillard) counselor and communications executive for two of the nation’s largest energy companies, Aaron has spent more than 20 years in media and marketing helping a range of organizations — from Fortune 500s to professional sports franchises to economic development authorities to well-funded startups to non-profits — manage reputation and market brands in an evolving media environment.

An early adopter in the social media space, creating online communities and working closely with bloggers before they became accepted in mainstream media, Aaron develops unique marketing communications and reputation management strategies meant to break through the clutter of today’s crowded media environment that straddle both new and traditional media realms and has counseled organizations including H&R Block, Capital One, the St. Louis Regional Chamber, CafePress, the National Football League, aisle411, SunEdison, LockerDome, UPS, Anheuser-Busch InBev, Charter Communications, Papa John’s, and the Karate Kid Haircut Association.

He began his career as a television producer and continues to contribute to media including AdWeek, ForbesSocialMediaToday, VentureBeat, HuffingtonPost, ESPN.com and other outlets.

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