Who delivers the mailman’s email?
Peter Panda

Pitney Bowes is launching Volly, a service that integrates physical mail into digital documents for companies. Which leads us to wonder when the USPS will do the same thing and how money it could save doing it?

Savings would be immense in infrastructure costs, but it would require the cost of a national email system and universal access to email via simple devices like your TV and cellphone. Critics would point to security issues which can be countered by the security issues that exist today when a credit card application, check and even cash can sit in a box outside your door even when you’re not home.

Would individuals pay to have all their mail scanned and emailed and checks deposited each day? Why not?

Peter Panda

Pioneering social media panda bear Tagawa “Peter” Panda was born on a Chinese game reserve in 1969. He emigrated to the United States in 1987 speaking no English, with only the fur on his back and $97 stored in a Jansport fanny-pack wrapped around his waist.

In 2003 while searching for food on the campus of Washington University, he discovered a computer lab where he would ultimately teach himself web development, graphic design, and immerse himself into the growing digital media evolution that was erupting at the time.

With his trademark surly demeanor developed during beatings on his boat ride from China to the U.S., as well as having a penchant for eating vast quantities of bamboo, and enjoying Scotch and cigars, Peter is broadly recognized for coining the phrase “social media” in 2004. He joined Elasticity in late 2009 as the agency’s director of social media strategy and wildlife relations. Friend him on Facebook here.

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