Elasticity is Hiring: Media Buyer
Andrew Barnett | Partner

ISO: Kick Ass Media Buyer

Elasticity has an immediate opportunity for a digitally savvy, socially connected media buyer and analyst who knows that today’s approach requires more than an analytical mind. It requires creative thinking, impeccable team collaboration and an obsession for getting all the little details right that make a project a success. We are looking for someone who has a firm grasp of many or all aspects of media buying including social media, programmatic media and search marketing, and a desire for driving results. We’re a young and growing agency, so the job description is going to be beyond your typical media buying position.

We’re looking for someone to manage the day-to-day execution of media buys, with a focus on digital media including programmatic, social, search, digital audio/video and OTT media. As a full-service agency, there are countless opportunities to explore your interests in other areas throughout the agency, including analytics, copywriting, social media, and more.

Responsibilities

  • Activate, manage and optimize campaigns for a variety of clients and organizations.
  • Developing, executing and monitoring programmatic media, digital media or paid social media campaigns including promotion of organic content or stand-alone campaigns.
  • Analyzing campaign performance and providing regular updates to account teams and clients.
  • Work with Analytics to build reports with Google Data Studio and provide useful analysis and commentary.
  • Conducting research to identify opportunities aligned with client objectives.
  • Coordinating  the deployment and implementation of analytics and tracking code or SDK integration to clients’ Web sites and mobile apps.
  • Working with cross-functional teams to build and test out new strategies/ad units to deliver upon marketing objectives.
  • Provide analysis of ad performance and determine trends and recommendations to be shared with the content team and client.
  • Present media strategy recommendations via interpretive dance or other artistic endeavors.

 Qualifications

  • 4+ years media planning/buying experience, including paid social, digital media, print, outdoor, and programmatic media buying.
  • Strong writing ability is essential.
  • Media channel expertise is a plus.
  • Ability to work well in a team.
  • Above average Etch-A-Sketch artistic skills.
  • Ability to work independently when necessary.
  • Excellent verbal and written communication skills.
  • Ability to communicate well and be flexible and precise under aggressive deadlines.
  • Certifications (not necessarily required): Facebook Blueprint, Google AdWords, Google Analytics
Andrew Barnett
Partner Andrew Barnett has more than a decade of digital marketing experience, from search marketing and social media, to web analytics and conversion optimization. Along the way, he has led programs for some of the nation’s leading brands including Microsoft, AT&T, Charter Communications, Sears, AstraZeneca, Novartis, The Federal Reserve Bank of St. Louis and many more. Prior to joining Elasticity, he was a Vice President and Global Digital Practice Group Leader at Fleishman-Hillard. Before joining FH, he was the Director, Search Engine Optimization at Outrider (now GroupM Search), one of the nation’s largest search marketing firms. He holds a Bachelor of Science degree in marketing and a Bachelor of Arts degree in psychology from Miami University in Oxford, Ohio. He has been a featured speaker at several national conferences, most recently at Ad Age, PR News Online: Digital PR Summit, and has appeared in DM News, PR Week and other publications.
Privacy Policy | All rights reserved. © 2022 ELASTICITY