To the challengers of the world, we are the idea catalyst with the courage to stretch boundaries.
Let the Funnel begin!


Fetch & Funnel is now part of the Elasticity family, bringing together two industry leaders to deliver unparalleled results across the entire marketing journey.

Do Hashtags Matter? Well, Sort Of
The other day, I was putting up a new video post on Instagram for my band, Atomic Junction, and wondering if I should include some commonly used hashtags like #NewMusic, #AltCountry, #StupidHashtag and more. And it dawned on me: Do I really need to be spending time doing this? A...
Stretching Boundaries blog
From Media to AI in Today’s Information Landscape: Who Do You Trust?
From Walter Cronkite’s evening broadcast to AI chat interfaces — how the collapse of the information monolith reshaped consumer behavior, brand reputation, and what it means to be believed.   My father Richard was reading my new book The Death of Compromise, and noted a reminiscence I had discussed about...
Stretching Boundaries blog
Hallmark and the Royals Can Make A Ballpark That Says Something
The Royals and Hallmark don’t just have the opportunity to build a new stadium. They can build the most emotionally intelligent venue in American sports — if they’re bold enough to use it.    *this story originally ran in Brobible here.   Hallmark has spent over a century understanding one...
Stretching Boundaries blog
The Road to Success Is Always Under Construction
Failure teaches what success never could. Some of my failures include how I used to receive feedback. In a word: Terrible. I’d respond defensively, and passive-aggressively attack the person giving the feedback. Then I’d lie awake replaying the conversation at 3am. Looking back, it was just embarrassing. Someone would offer...
Stretching Boundaries blog
What Sobriety Taught Me About Failure
I have failed in many, many things. Growing up playing sports; as a hapless student in school (before I actually gave it some effort with my MBA); professionally; with my family; and in understanding that I am powerless over alcohol. Professionally, some people treat failure as a black mark—something to...
Stretching Boundaries blog
Privacy Policy | All rights reserved. © 2026 ELASTICITY