In light of Mark Zuckerberg’s recent testimony on Capitol Hill, we are forced to address the question everybody wants answered: how much data access is...
How does Brand Loyalty and Brand Fanaticism Play Out on the Bottom Line? I love baseball. My family loves baseball. We watch it together, go...
Each year millions upon millions obsess over, and bear witness to, March Madness. Nearly 70 Division I teams fighting for the title of NCAA National...
Most brands today understand the importance of how social media and customer service play an increasingly integrated and integral role in the health of their...
Following last Sunday’s NYTimes report on Cambridge Analytica’s misuse of Facebook user data, many industry publications have been encouraging and providing detailed steps on how...
Facebook is clearly unwilling to take action themselves, so it’s time we step in. This weekend’s New York Times exclusive report on Cambridge Analytica’s access...
For those not familiar with the video game Fortnite, nor spent a major part of Monday morning waiting for the mobile sign up lottery to...
Are you passionate about fetching coffee and making copies for hours on end? Well, too bad. We’re not the agency for you. But if you’re...
Picture this: you’re viewing today’s Instagram stories when a stray hair lands on your screen. Naturally, you drag your finger across the screen to remove...
In the last week, Facebook shared two major announcements regarding the content users see in their News Feed. Since then, the industry has been in...
I have thin skin, which comes as no shock to people who know me well. As a result, every few months I go through a...
I am a fan of H&R Block. It’s not because of their products, service or technology as I’ve actually never used their tax preparation services. I’m...
Integrated communications firm Elasticity (GoElastic.com) — which works with brands and organizations including Fireball Whisky, Cox Communications, Enterprise Rent-A-Car, the State of Missouri, the U.S....
Facebook Live is quickly becoming the mechanism du jour of the social media set. Snapchat is still all the rave. Podcasting’s second surge seems to...
