The news of last week’s mass layoffs of Sports Illustrated writers cut to the heart of sports fans and those being affected by more layoffs...
Ever since the legal ruling was handed down, there’s been a tremendous amount of conversation in metro-St. Louis about what the region should do with...
There’s a reason why BeReal became such a commodity in late 2022 and early 2023. The attractiveness of seeing other people in their everyday lives...
Elasticity was founded on Jan. 1, 2009, and as we approach 2024, I’ve been thinking quite a bit about our 15-year journey and what lies...
US – St. Louis, MO – Onsite or Remote Compensation: Commensurate with experience Elasticity is a full-service marketing agency partnering with challenger brands who want...
When you’re scrolling through Doordash or clicking around Google Maps, hunting for an excuse to not cook a meal, what’s one of the first differentiators...
“What’s in a name?” wrote William Shakespeare. “That which we call a rose by any other name would smell just as sweet.” Elon Musk is...
The new Threads by Instagram reached 100 million sign-ups in just five days. People are seemingly losing their minds. Meta CEO Mark Zuckerberg the app...
Rumors have been simmering for quite some time. It was allegedly coming. And waking up this past Thursday to a slurry of new followers and...
As another Pride Month winds down, two Elasticians discuss the good, bad and ugly of marketing to the LGBTQIA+ community. Sarah Kogod, vice president of...
There was a time where “AI” meant that one Steven Spielberg movie, an NBA player who did not want to talk about practice or a...
We all hear quite often about “influencers” and they have indeed become an important element of marketing. And in fact, managing the ins and outs...
I am a news consumer. I love the news. Perhaps it’s due to my work or perhaps is related to my parents watching Walter Cronkite...
Subscription-based social media platforms are likely to become the new normal Suddenly, it seems like everyone on the internet wants you to sign up for...
